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PhotoCake- To Buy or Not to Buy??

6/29/2016

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This has been something I've debated over ever since opening the doors of Steph's Sweet Treats.  Not this exact system, but just in general.  What the heck am I talking about? Getting an edible image printer of my own!  There are several benefits to having my own edible image printer, but also some pretty big potential downfalls.​
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I can currently do cakes with custom edible images on them, I just don't print them in house.  (Above are two examples of images that I have had printed for cakes.) It can be inconvenient for me and the customer, as well being pricier.  So why do I do this way??  Because I probably only print three edible images a year....and to have your own system you need to print at least once a week to keep your printer unclogged and working properly!

So you can see my predicament.  I can get an edible image printer, but if I'm not printing regularly, then I will be replacing $100 printer heads every time I print an image...which would make even less sense for me to do!  So why am I even bringing it up if it clearly won't work?  Because there's a system called PhotoCake that would allow me to offer my customers A LOT of options for edible images, including a whole lot of custom images using licensed/copyrighted images!!  Yay!!  It's not just licensed images, it can be just your photo, or something like a graduation theme with or without a personal photo.

I really push the fact that I follow copyright/licensing laws at Steph's Sweet Treats.  Which means I can't replicate logos, sports teams, and characters in any way.  If they are on a cake it needs to be done with purchased toys and toppers.  This system would allow me to give customers a wider variety of options when they want a character or licensed image cake.

Now I just have to figure out if my customers would actually use this new feature if I get it for Steph's Sweet Treats.  It would take some time to get the word out, but would this be something that interests you??  My theory is: if I don't have an order using the printer that week, I can print an image that would likely be popular/get used relatively quickly (for example Finding Dory just came out so there may be some kids looking to have Finding Dory parties soon).  But then again....I could also get stuck with 40+ images at the end of the year....so I can't decide what to do!

I basically need to know from you, my customers, if this was something Steph's Sweet Treats were to offer....would you take advantage of it or want a cake with an image?

Below are some examples of images/cakes that could be done with these images.  There's over 1500 images available with the system, so these are just a few to show you the kinds of images available.  Customers would be able to add their own photo into images (like the 1st birthday image, Aaron Rodgers image, Finding Dory image, and Paw Patrol image); have an image that is the main focal point of the cake, licensed image or not, there are so many options (examples: ready to pop image, deer image, Frozen image, 2016 image, and Superman); or even do images around the outside of the cake instead of the top (like the My Little Pony image-there are a lot of neat patterns available in this option too!)

So there are over 1500 images available, but I don't even have to use them!  If you just want your photo or your company's logo, I could do that too!  The possibilities are endless....but I need to figure out if it interests you guys!
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Thanks for another week of orders and I hope to see you at next Friday's open day!  
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    Steph

    Steph is the owner and baker of Steph's Sweet Treats.  

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